The Global PR Revolution at The London Book Fair
Maxim Behar’s latest book, The Global PR Revolution: How Thought LeadersSucceed in The Transformed World of PR, was presented at The London Book Fair on March 12 by Jean V. Naggar Literary Agency. It gathers the opinions of 90 world-renown public relations experts from 55 countries and 6 continents.
This is the fourth book published by the CEO of one of the top PR agencies in Bulgaria, M3 Communications Group, Inc. After the success of Secondary Instinct, 111 Rules on Facebook and Generation F, in his most recent work, Maxim Behar examines the innovative techniques in the public relations business and makes predictions about the future of this intuitive, ever-changing industry.
Extracting the best of the experts’ experience, the book promises its readers a clearer view of the modern PR reality, which is a prerequisite for successful business solutions.