Maxim Behar is a leading Public Relations expert with wide experience and strong presence in many countries all over the world. He travels a lot, often speaks in front of world leaders audiences, practitioners, students and opinion makers on the modern Public Relations and Social Media topics.
Maxim is President of ICCO, the largest and most influential global organization of Public Relations professionals and practitioners.
He is a dreamer and hard worker for a better, more dynamic and more ethical world. Maxim is also a practitioner - he likes chatting, networking, serious business projects, social media, rock music, gadgets and traveling, meeting new people and facing new challenges, reading and writing. Also he is a committed fan of golf, cycling and parachute jumping.
One of his favorite rules in life is: If your dreams don't scare you, they aren't big enough!
In 1994 Maxim founded M3 Communication Group, Inc., the leader in the field of public and media relations in Bulgaria. Since then he has been the company's Chief Executive and Chairman of the Board of Directors.